The president of Nintendo of America, Doug Bowser, discusses the use of AI in games and whether Nintendo will begin using it ...

In an interview with The Post, Nintendo of America president Doug Bowser explains the company’s approach to pricing its new ...

Nintendo’s Doug Bowser announces variable pricing for Switch 2 games, breaking away from unified prices. Learn how game costs ...

As Sony raises prices for its PlayStation 5 consoles in some international markets, a supplier for the Nintendo Switch 2 ...

Nintendo of America President Doug Bowser sat down with technology correspondent Steve Kovach in a CNBC exclusive interview ...

Nintendo is "actively assessing" the impact of U.S. President Donald Trump's tariffs will have on the Nintendo Switch 2.

If you're an Xbox fan of a certain age, you probably remember one of the most infamous moments in the brand's history that ...

Doug Bowser said that Nintendo is practicing "variable pricing" on Switch 2 titles. He does realize that's not actually reassuring, right?

It’s been a crazy week for Nintendo news, as the United States and Canada Switch 2 preorder delay is just the latest story in ...

Nintendo of America president Doug Bowser tells WIRED the company is still figuring out how to address tariffs that could ...

Will Nintendo be able to keep up with demand this time around?

Bowser says Nintendo hasn't 'set a benchmark' for what the average Switch 2 game will cost.