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The Oura Ring 4 just got its first discount for Prime Day
Smartwatches aren’t for everyone. Maybe you don’t want to wear a screen-equipped gadget to bed, or you’re just after something that’s less obtrusive. Subtlety is where smart rings like the Oura Ring 4 shine, and Prime Day has knocked down its cost. It costs $296.65 ($52.35) from Amazon, which is both its best price and first significant discount.
I'm obsessed with my Oura Ring 4 – and it's on sale for the first time for Amazon Prime Day
Things are a bit different now, though. The Oura Ring Gen 4 hit the market in October of 2024, and now, for Prime Day 2025, it’s getting its first discount ever. A 15% discount on all the entry-level colors for the latest and greatest smart ring from Oura, bringing it just under $300.
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