Jayson Tatum debuts “The Blueprint” Tatum 3 in the All-Star Game. “‘The Blueprint’ is the phrase we used when we started the conversation around me having my own shoe and my business ...

Boston Celtics star Jayson Tatum recently turned heads with a heartfelt gesture that highlighted the bond he shares with ...

But Boston Celtics forward Jayson Tatum still ... Jordan Brand Best of all, there are nods to Tatum's hobbies that appear on the back heel. On the left shoe is a camera and a palm tree, alluding ...

Jayson Tatum went head-to-head against one of his biggest admirers in the league in Sunday’s NBA All-Star Game ... him to wear Tatum’s signature shoes on several occasions.

Jayson Tatum was asked about the officiating after the Thunder shot 35 free throws on their way to a big win over the Celtics ...

Jayson Tatum is no longer a 19-year-old rising star for the Boston Celtics. As he turns 27 on Monday, Tatum has become a full-fledged superstar for the Celtics and one of the faces of the NBA.

While fans continue to unpack the plethora of sneaker news from the weekend, one of the more intriguing stories was the inspiration for Jayson ... Tatum said of the all-blue shoes, "The Blueprint ...