The tech giant does not have an ad tier on its Apple TV streaming service, but one of the company's top ad execs tells THR ...

The ad for Apple's HomeView smart home device is stressing some people out. Ad pros say it has a bigger problem.

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Maybe Apple’s onto something with its ID vendor blocking; Formula 1 makes for a great advertising partner; and retail media ...

As AI-generated ads multiply, Apple’s handmade campaigns show how the people behind the work can become part of the pitch.

This voice experience is generated by AI. Learn more. This voice experience is generated by AI. Learn more. Apple's new ad campaign for its Safari browser dramatically highlights privacy concerns with ...

Over its fifty-year history, Apple has had its share of ups and downs. The near-ubiquitous tech giant was not always so, and has at several points in its life come perilously close to oblivion. And ...

Fourteen years after its launch, Apple Maps is finally getting ads. On Tuesday, the company announced the forthcoming launch of Apple Business, a new platform that consolidates all of its tools for ...

Apple's latest privacy crackdown is rattling the online ad industry. And it isn't backing down.

There are approximately 1.6 billion iPhone users globally, with 158 million in the U.S. While Apple’s highly engaged mobile audience has been of great interest to marketers, Apple has been slow to ...