The New York Times

Inside the underground world of fake football shirts

Ever bought a fake football shirt? If the answer is yes, you’re not alone. The Athletic surveyed nearly 300 fans across all 20 Premier League teams, in person and via social media, this season and 52 ...
NBC Sports

U.S. Premier League fans fuelling Classic Football Shirts’ incredible growth amid expansion plans

Classic Football Shirts are about to open their second store in the USA and plan more expansion as Premier League fans across America are fuelling their growth. Ahead of the new Premier League season, ...
The New York Times

Football shirt restoration: The next frontier in the vintage kit market?

This article is part of our Kitted Out series, an exploration of the impact of soccer kits on culture and fashion. Last year, Ian Jefferson wrote an email to Bill Henderson, the founder and owner of ...
Forbes

Chernin Group Invests $38.5 Million In Classic Football Shirts

The Chernin Group has invested $38.5 million in Classic Football Shirts, a United Kingdom company that sells authentic soccer jerseys from throughout the world. Greg Bettinelli, a Chernin partner, ...