Frubes has launched its largest-ever ad campaign to encourage consumers to try freezing their Frubes. The campaign has been supported with three limited-edition packs, a six-figure investment, summer ...

Frubes has relaunched with a new-look pack in a bid to drive differentiation, bring fun and excitement, increase loyalty and make Frubes the yoghurt brand of choice for lunchboxes and snacking. The ...

Yoplait Dairy Crest’s Frubes brand starts a television sponsorship on the Cartoon Network next month as part of its summer advertising campaign. Frubes will sponsor Friday mornings on the Cartoon ...