One consideration is the context of the page you’re linking to. Context, in this example, means the setting that defines or clarifies what a word means. During the heyday of link selling and buying ...

Outbound links are commonly thought of as a nuisance. They supposedly drain your PageRank so some publishers minimize outbound links. Others feel it’s important to link out to an authoritative .edu ...

Tracking outbound link clicks can give you some great insight into the user behavior of your website. Your website probably has internal links on your web pages to help users explore your website. You ...

Over the years, businesses that leverage social media to drive sales greatly benefited from outbound links in their social media posts. While building a platform of their own, they could shoot an ...

Founder at M16 Marketing and a Forbes Agency Council member, Don is a leading marketing technologist on a mission to create success stories. Creating links is an essential part of on-page search ...

In Google’s debut two-minute episode of #AskGoogleWebmasters on the Google Webmasters YouTube channel, Webmaster Trends Analyst John Mueller addressed whether linking out is good for SEO. “Does ...

Over the weekend, Google issued many manual actions for “unnatural outbound links.” This is a penalty issued by the Google manual actions team, specifically over sites linking out to other sites in an ...