Researchers from University of Newcastle–Australia published a new Journal of Marketing study that examines how brands can use references to the past via vintage typography to establish emotional ...

If you want your logo to stand out, it can help to take some cues from the past. Retro logos—designs that utilize elements like vintage typography—can evoke nostalgia and create strong emotional ...

The fonts seen with old computer systems such as those from Apple and Commodore, as well as Microsoft Windows 3.1 and older, form an integral part of our interaction with these systems. These days ...