Uniqlo recently hit Shein with a lawsuit over the fast-fashion company selling dupes of its viral shoulder bag. On 28 December, Uniqlo filed documents in the Tokyo District Court in Japan, according ...

Since the pandemic, consumers have become more conscious about their spending habits due to surges in prices caused by inflation and an uncertain global economy. Because of this shift in consumer ...

The virality of products has increasingly become a vice in a society where the line between product endorsements and actually effective goods is blurry. Instagram, TikTok and even physical magazines ...

Shein is suing fast-fashion rival Temu over claims the e-tailer stole confidential information to copy its designs – the same allegations Shein itself has been hit with in the past. The lawsuit ...

Jaded London is a popular English-based streetwear brand established in 2013 and has recently found itself at the center of a dupes controversy. Consumers have purportedly found similar or downright ...

Luxury brand’s complaint follows recent action against Shein | Cases emerge as dupes become key concern for rights owners | Prominent IP law expert says exposure to dupes can change how consumers ...

There was a time when purchasing a “dupe” meant compromising– settling for a cheap imitation while the real product stayed on the shopping wishlist. Now, dupe culture is the wishlist. To Gen Z and ...