The breakfast cereal aisle is experiencing a blast from the past that's making cash registers ring. Market reports reveal ...

After receiving thousands of social media comments, mentions and requests for the return of the iconic cereal shape, Trix is officially announcing the return of the 90s favorite -- Classic Trix Fruity ...

The latest development in the Trix cereal saga conclusively proves at least one thing: Consumers remain deeply divided on the definition, and the importance, of eating healthfully. Cereal-maker ...

General Mills was ahead of the curve when the company announced it was taking artificial colors out of some cereals a decade ago. Just two years after that announcement, in 2017, the artificially dyed ...

Today, March 7, is National Cereal Day. In celebration of the food holiday, take a look at some of the most popular breakfast cereals and when they were released throughout the years. Cheerios were ...