Twitter has announced the launch of its advertising API, allowing marketers to easily create and manage ad campaigns through its third-party partners. The five initial partners for the programme are ...

Twitter has launched Promoted Products for small and medium enterprises (SMEs) in the UK and Ireland. The advertising platform will allow SMEs to amplify their presence on the social network. Twitter ...

Twitter's advertising revenue for the fourth quarter of its financial crossed a billion dollars to hit $1.15 billion or a 30% year over increase, as total ad engagements increased 35% in this period ...

Twitter is adding the power of video to its takeover ad arsenal, with the introduction of the Promoted Trend Spotlight. The spotlight allows marketers to add video (six-second videos and GIFs, as well ...

Twitter launched advertising services in the Middle East and North Africa on Sunday as the social media firm seeks to exploit a tripling of its regional subscriber base following its widespread use ...