Some moments were uplifting, some were off-putting and some were just weird. These were the surprising and funny Wisconsin ...

Chris McIntosh remembers July 1, 2016, as big for business in the University of Wisconsin athletic department. Five contracts for partnerships started that day, covering sideline apparel, online and ...

As we turn the page to the next quarter-century, a look at the greatest Wisconsin sports moments from 2001 through 2025.

The Brewers had an amazing season in 2025. They put together a surprise league-leading regular season and rode that into a ...

Those closest to the winter-sports scene in Wisconsin say providing more opportunities will create more Winter Olympians from ...

Preview the Dec 30 matchup between the Wisconsin Badgers and Milwaukee Panthers with how to watch, tv channel info, ...

The problem, as always, will be the conference season. 8 of the 17 teams ahead of Wisconsin in the rankings right now are Big ...

The Wisconsin Badgers' transfer portal pursuit has been going on behind the scenes for multiple weeks, but there's finally a ...

With IndyCar, IMSA, Outlaws and High Limit, ASA, dirt late models and specials, Wisconsin racing has plenty to offer in 2026.

Wisconsin and Learfield are slated to add a new wrinkle to their existing deal by creating an NIL-centric vertical that ...

Wisconsin basketball remains on the outside of the USA TODAY Sports men's basketball coaches poll after the latest week of results.