Sequoia's Don Valentine wrote a memo about investing in Apple in 1977. He called it a "very rich deal" but called its management "questionable."

The iPhone maker is confronting challenges to show it can remain a technology powerhouse in the age of artificial intelligence.

Apple’s watchOS 26.4 delivers a small but meaningful workout upgrade, making it easier to start sessions while adding minor updates and fixes.

The 25-song set featured some serious pyrotechnics.

As Apple turns 50, the iPhone maker faces questions about succession, its role in AI and whether it can maintain a premium brand.

For its 50th anniversary celebration, Apple invited The Wall Street Journal's Ben Cohen to Apple Park to meet up with Apple CEO Tim Cook. Cohen and Cook took a look at rare archival materials from the early days of Apple,

Apple's upcoming iPhone 18 Pro will not be available in black, marking the second year in a row that buyers will have to choose a different color instead.

He helped start Apple with Steve Jobs and Steve Wozniak—then left 12 days later. Now 91 years old, Ronald G. Wayne weighs the cost of that decision.

How a little-known yet highly influential management course in postwar Japan paved the way for Steve Jobs’ obsession with quality

Artificial intelligence (AI) continues to be a driving force in the markets as the use cases for AI accelerate. Some of the newest ways people are using AI today are the agentic type, like having a large-language model (LLM) find the best flights or make a grocery order.