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The Dallas Mavericks ' offense had been almost entirely centered around star guard Luka Doncic since he became the face of ...

Cleveland Cavaliers guard Donovan Mitchell unveils his seventh signature adidas basketball shoe at the 2025 NBA All-Star ...

Throughout NBA history, one of basketball's best marketing tools has been its star player's shoes. Dating back to the Converse weapon and an ad campaign which f ...

Converse and Shai Gilgeous-Alexander have delivered their first official look at The Shai 001, the Thunder star's first signature shoe.