In an era of financial instability, agencies are betting on professionals who can guarantee bookings, communicate brand values, and appeal to diverse audiences.

Wipro Consumer Care & Lighting has unified its media responsibilities with Wavemaker, a WPP Media agency. This integration aims to enhance cohesive planning and execution across all media platforms, ...

As demand grows for faster, more accessible insights across the retail and consumer goods industries, NielsenIQ (NIQ), a ...

The mandate spans the full spectrum of media strategy, investment, and activation across both traditional and digital touchpoints.

Central Pattana plc reframes “Market Place Thonglor” as a flagship community mall model under a Neighborhood-Centric Retail strategy, using Consumer Insight and the high-purchasing-power potential of ...

NielsenIQ (NYSE:NIQ), a global leader in consumer intelligence, today released its State of Beauty 2026 report, showing the global beauty market grew 10% year-on-year, with E-commerce expanding six ...

AppsFlyer, the Modern Marketing Cloud, has released its State of Subscriptions for Marketers 2026 report, revealing a sharp shift in consumer behaviour in the Middle East, where the rapid rise of ...

Investor interest in app-based home services surges, driven by urban demand and a shift to on-demand, instant help.

Wipro Consumer Care & Lighting has consolidated the media mandate for its Consumer Care business with Wavemaker, a WPP Media ...

New OneConnect plan bundles mobile, gigabit internet, and devices into single pricing as competition intensifies.

Meta's two courtroom defeats centered on different cases but both involved allegations that the company knew about its ...

The crisis may be much broader than just independent pharmacies. The business of community pharmacy as a whole is under ...