More than 40 years ago, Michael Jordan helped Nike become the name in basketball sneakers. Today it’s betting that Kim ...

Boston Celtics star Jaylen Brown shared more insight into his public feud with Nike in a new interview released this week. In ...

SKIMS and Nike joined forces to "disrupt the industry" and create top-notch, new activewear that works for athletes of all ...

Nike's move to appeal to more female athletes continued with its first Super Bowl ad in 27 years.

Basketball fans have patiently waited for Caitlin Clark's signature shoe since she signed an eight-year, $28 million deal ...

Nike, Inc. is launching its first new sub-brand in decades as the troubled athletic footwear and apparel brand looks for ...

Nike wasn’t the first shoe company to create partnerships with athletes, but they’ve done it better than anyone. The ...

Vanessa Bryant shared pictures on Instagram of the unreleased Nike Kobe 5 Protro "Year of the Mamba" basketball shoes.

Sure, he wants to win another NBA title. But the Celtics’ Finals MVP is also building a legacy off the court and tackling the ...

Nike (NKE) had a really rough 2024: sales fell around the world, shares dropped 60% from a 2021 high point, and the company’s ...

The best of both worlds will come together thanks to Nike's cutting-edge technology, which keeps world-class athletes ...

Nike has signed a partnership with Kim Kardashian's shapewear company Skims to launch a new brand aimed at women.