Understandably, Jordan is staunch in his loyalty to the brands that have made him a billionaire, with Nike chief among them. The extent to which he champions his endorsement partners is no better ...

After winning the WNBA Finals with the New York Liberty, former Oregon Ducks star Sabrina Ionescu is set to grow her brand across the world, announcing an inter ...

The top choice this week is an epic deal from Nike on Russell Westbrook 's basketball shoes. Nike is selling $100 Jordan One ...

SKIMS and Nike joined forces to "disrupt the industry" and create top-notch, new activewear that works for athletes of all ...

AJ Dybantsa, a five-star recruit and top high school basketball prospect, has already made a name for himself in the NIL ...

Ionescu also shared with For The Win why Breanna Stewart’s leadership mattered during the Liberty’s title run, what she ...

"Very pretty, with good cushioning and excellent durability outdoors," says a second reviewer. "I would buy these shoes again ...

The "Pearl" Nike A'One was revealed at NBA All-Star Weekend. Check our Sneakers news for more upcoming releases and breaking ...

In its midterm plan to 2026, Asics aims to achieve growth in the global market. In its 2023 investment day, it outlined its ambition to secure the top market share in the United States performance ...

Kobe Bryant's iconic Nike Kobe 6 returns in a new colorway. Check our Sneakers news for more upcoming releases and breaking content!

Of the many exciting sneaker releases taking place in San Francisco for NBA All-Star Weekend, perhaps none are more hyped up ...

Las Vegas Aces superstar and 2024 WNBA MVP A'ja Wilson posted an X video of her reacting to her new Nike signature shoe. While the shoe couldn't ...