Schibsted created its user interest predictions (UIP) model to ensure it not only delivered valued personalised experiences ...

To improve its content strategy and collaboration with the marketing and sales departments, The Philadephia Inquirer ...

Print is evolving, not fading. At the INMA South Asia News Media Festival in Mumbai, publishers and marketers championed print newspapers as trusted, localised, premium platforms. With creative ...

South Asian media companies are moving from data collection to intelligent activation, using first-party data to drive ...

A mongst the many changes brought about by the changing landscape is the decline of traditional advertising sales. For ...

South Asian media companies are embedding personalisation into every layer of their operations — from AI-powered newsrooms to chatbot-driven advertising. At the INMA South Asia News Media Festival in ...

At INMA's South Asia News Media Conference in Mumbai, advertisers and publishers embraced strategic reinvention. From AI-led ...

At the INMA South Asia News Media Conference, AI emerged as a company-wide catalyst — reshaping editorial workflows, ...

H ave you noticed ChatGPTs new tiles? These look very publisher friendly in that they encourage click-through to sites.

News companies must avoid letting AI companies take their content for free and should measure and manage the bots that are scraping their sites. Also, a look at ChatGPT’s new publisher-friendly tiles.

Video: We wanted to try and do something different for the 30 year anniversary of the Tiananmen Square Crackdown. So many anniversaries have passed. That day has been analysed in so many different ...

INMA World Congress of News Media 2026: In 2026, we’ll meet at the heart of a city that symbolises transformation, openness, and change — surrounded by landmarks that tell the story of Europe ...