Sonny Vaccaro's memoir shares how he became Godfather of summer basketball, got Nike to bet everything on MJ and took down ...

Iowa native Caitlin Clark is back in Des Moines. Well, symbolically, at least. Nike unveiled two new banners featuring Clark in downtown Des Moines.

Sonny Vaccaro is considered one of basketball’s ultimate insiders and was re-introduced to a new generation through the Matt Damon and Ben Affleck 2023 film ‘’Air.’’ Collaborating with Emmy-winning ...

The Nike A’One Signature Collection, featuring a signature apparel collection for adults and kids with a bold, refined ...

Joyce Edwards is having a sensational freshman season for the South Carolina Gamecocks, leading the team in scoring while providing a huge spark off the bench. Despite Edwards' local roots, landing ...

Nike announced a new brand launch with mega-mogul Kim Kardashian's shapewear brand, indicating a direct effort by the sports ...

Phoenix Suns forward Kevin Durant debuted the Nike KD18 in the player-exclusive "Texas Longhorns" colorway against the San ...

WNBA star A’ja Wilson unveiled her long-awaited Nike signature sneaker, the A’One, after months of speculation and (some) controversy. The back-to-back WNBA MVP signed a six-year extension with the ...

Los Angeles Lakers superstar Lebron James is going viral for an insane dunk against the Charlotte Hornets, over former ...

Towards the end of 2024, SKIMS hit another significant milestone, opening up its first physical flagship store in New York ...

The Adidas partnership has been fruitful for Indiana basketball in the recent past, with the team consistently being among ...

“Indiana’s men’s and women’s basketball programs will not be wearing the Fear of God uniform design in any upcoming games. IU will continue to proudly wear Adidas apparel, including our traditional ...