After winning the WNBA Finals with the New York Liberty, former Oregon Ducks star Sabrina Ionescu is set to grow her brand across the world, announcing an inter ...

The ultramodern silhouette is set to debut as Nike Basketball's fourth "Greater Than" model by the end of the year.

Shai Gilgeous-Alexander, known by his initials SGA, plays for the Oklahoma City Thunder. The 26-year-old was born in Toronto, ...

Ionescu also shared with For The Win why Breanna Stewart’s leadership mattered during the Liberty’s title run, what she ...

The NBA All-Star Game made for the perfect opportunity for the biggest stars to showcase their freshest sneakers for the basketball world.

Oklahoma City Thunder point guard Shai Gilgeous-Alexander has unveiled details of his first signature sneaker.

As the next milestone in his journey with Converse, Shai Gilgeous-Alexander now has a signature shoe — the SHAI 001.

USC Trojans women’s basketball star, JuJu Watkins signed an NIL deal with Nike in 2022 when she was just a senior in high ...

Nike dropped three new soccer cleats last week, spotlighting six international soccer stars in another push into the women's ...

Overall, Nike is a dominating force in the footwear and sports apparel industry. Air Jordan is a significant help to the company's bottom line, as it brought in over $5 billion alone in 2022. However, ...

Nike unveiled its first Super Bowl commercial since 1998 during Sunday’s NFL broadcast. Created by Wieden+Kennedy Portland, ...

The shoes that basketball legend Kobe Bryant wore when he tore his Achilles tendon during an iconic 2013 game have sold at ...