Alabama wide receiver Ryan Williams signed an NIL deal with Nike on Friday. The sneaker giant has a valuation of $47.9 ...

Arch Manning is already making NCAA history before even taking his first snap as the Texas Longhorns starter as the 21-year-old smashes the record for the highest Name, Image, and ...

Arch Manning receives $6.8 million NIL valuation, leapfrogging record that was previously set by Shedeur Sanders ...

Travis Hunter's visit to Kai Cenat's house turned into more than just a casual hangout when the Jacksonville Jaguars star decided to hand out some business lessons to the streaming ...

A letter sent to schools on Thursday explained that many deals could not be cleared because they did not conform to an NCAA ...

During a Big 12 event this week, Colorado coach Deion Sanders claimed college football needs a salary cap. An idea ...

More NIL money doesn't always mean more success, and no one knows that better than Colorado.

Colorado Buffaloes football coach Deion Sanders asked CU's brain trust to deliver him two NFL names for his coaching staff: ...

The Arizona Wildcats' portion of Big 12 Media Days isn't until Wednesday. In addition to head coach Brent Brennan, Arizona is ...

In the wake of his stunning draft fall that still has more questions than answers, Shedeur Sanders is calling out “another lie.” The fifth-round pick from Colorado, who was once considered a ...

The final dollar figure of Sanders' rookie contract turned heads, with some suggesting that he actually took a pay cut from his final season at Colorado, where On3 gave him an NIL valuation of $6. ...

The details for Shedeur Sanders's contract have been revealed, with the final number serving as an interesting comparison to his potential NIL intake.