It appears Subaru fans may get their wish. The quirky Japanese automaker fully revealed its two hotly anticipated STI concepts at the Japan Mobility Show. Normally, concepts get their fair, yet ...

The 2026 Subaru Uncharted is priced from $36,445 (all prices include $1,450 destination charge). All-new Subaru EV based on the Toyota C-HR Manufacturer-estimated range of more than 300 miles Subaru ...

Subaru has unveiled an all-new model, the Trailseeker. This all-electric sport utility starts at a little under $50,000 and will enter the market in early 2026. The 2026 Trailseeker will feature 375 ...

Subaru lifted the hopes of its most die-hard enthusiasts during October’s Japan Mobility Show this year, dropping two new concept vehicles clearly aimed at the performance market. Known as the ...

Subaru has announced new details on its revamped in-car software experience, which is based on Google’s Android Automotive OS. Google’s Android Automotive has been appearing in more and more vehicles ...

Subaru and Hoonigan announced the return of the Gymkhana video series with a Subaru BRAT made for Travis Pastrana. The Subaru Brataroo 9500 Turbo, a 1978 Subaru BRAT with 670 hp, has active ...

It's challenging to picture an Outback, Forester, or Crosstrek without immediately conjuring images of these vehicles handling rugged terrain or plowing through snow with ease. The reason is that ...

Subaru has revealed the Performance-E STI Concept at the Japan Mobility Show in Tokyo. It's a very aggressive, futuristic and rally-inspired fastback that may preview a future performance EV. No word ...

Forbes contributors publish independent expert analyses and insights. Matthew MacConnell covers the evolving world of motoring. In the UK, the Subaru Forester and Outback are usually driven by people ...

Jeep owners have some competition, at least when it comes to little rubber mascots: Move over Duck, Duck, Jeep. It’s time for Moo Moo Subaru. That’s part of the message that a growing community of ...

Main theme: In this podcast episode, we give our driving impressions of the all-new 2025 Subaru Forester Hybrid. Adding a hybrid powertrain to the recently redesigned Forester is a smart choice ...

The Subaru BRZ may live on as an EV after all. Subaru wants its share of the sports car market, and an electric BRZ could hit the sweet spot. Is Subaru launching an electric BRZ? Subaru discontinued ...