Hosted by broadcaster Julie Adenuga, Deadline revealed Now You Know was being developed by Luke Hyams and Sunita Mirchandani ...

The awards honoured campaigns that have created an impact on the performance marketing ecosystem through creativity and ...

While GroupM is Performance Marketing Network of the Year, Wavemaker gets Performance Marketing Agency of the Year title and ...

Electronic Arts, the digital entertainment giant whose video game franchises include Madden NFL,The Sims, Need for Speed and ...

Magnum is pushing the boundaries of multisensory advertising with its latest campaign, ‘Nothing Cracks Like a Magnum’, using ...

Reports Mindshare's Maria Grivas is assembling floor-to-ceiling gaming setup in office boardroom are unconfirmed.

Media agencies have not yet had contact from Warner Bros. Discovery (WBD) about the advertising options on its new streaming ...

GroupM Motion Entertainment, GroupM’s content investment, production, and distribution arm, and the Film Critics Guild, India ...

According to the head of Digital Investments at GroupM, avenues like community management, efficient usage of data, and ...

Benchmark highlighted that Trade Desk’s premium growth over the digital ad market has declined from 4.0 times in 2022 to 1.6 ...

WPP, o nce the world’s biggest advertising group but now suffering from shrinking revenue and anger from staff over a return ...

The History Channel is doubling down on stars in its docuseries. The A+E Global Media-owned cable network has ordered a slew ...