Reddit and Wikipedia now dominate ChatGPT citations, as OpenAI experiments with answer-first sources with new citation weighting.

Learn how Google Ads’ basic demographics work, and how to use (or avoid) exclusions to get better campaign results.

Google's new tool flags mismatched or incomplete cart data that could distort sales reporting and weaken campaign ...

Discover the new audit signals, rendering issues, and mobile UX factors that impact how GenAI bots evaluate your site.

Affiliate cloaking fakes results and drains your ad spend without a trace. Learn how to uncover the fraud affiliates don't ...

Google Discover now leads publisher referrals as direct and social traffic slide, keeping news sites reliant on Google, data ...

Google Ads is giving long-requested transparency. You can now see site-level impressions for Google Ads Search, Shopping, and App campaigns.

AI tools are reshaping search habits, but Google’s dominance endures as the default gateway for online information, new ...

Merchants will need to shift to the new Merchant API as the long-standing Shopping Content API heads for shutdown in 2026.

Amazon’s sudden Google Shopping exit cut costs but slashed returns, revealing why cheaper clicks don’t always mean profitable ...

From comparison pages to use case hubs, see which content types are driving AI search visibility and how to optimize them for ...

Boost your chances of being cited in AI answers with these four technical SEO tactics that power visibility in generative ...