Target-exclusive Taylor Swift tour book breaks sales records
Taylor Swift's self-published "The Eras Tour Book", exclusively sold by Target, has become the fastest-selling book release of 2024. Consumer behavior analytics firm Circana, which tracks print market releases, reports the book sold 814,000 copies in the first week of sales.
The Eras Tour Book,' released with The Eras Tour ending, broke sales records despite only being available at Target. But some ...
Taylor Swift’s Eras Tour book has passed 1 million copies sold, selling nearly that many in its first week and making it the ...
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