Mattel announced a new Hot Wheels partnership with Ferrari to develop a full range of Hot Wheels products Hot Wheels and Ferrari Team Up for the First Time in 10 Years to Release a Full Range of Die-Cast Cars and Collectibles

3 days ago · EL SEGUNDO, Calif.--(BUSINESS WIRE)--Today at the Nuremberg International Toy Fair, Mattel, Inc. (NASDAQ: MAT) announced a new Hot Wheels ® partnership with Ferrari, the legendary luxury car ...

1 day ago · The 'Hot Wheels-Ferrari' iconic partnership is returning after a decade-long gap, as Mattel, Inc. dropped the bomb news at the 2025 Nuremberg International Toy Fair. This thrilling collaboration ...

2 days ago · The first Hot Wheels Ferrari product will be available this spring The full collection will include Ferrari models for all levels of die-cast car fans, ranging from ultra-premium to the Mainline Collection and even RC EL SEGUNDO, Calif.--(BUSINESS WIRE)--Today at the Nuremberg International Toy Fair, Mattel, Inc. (NASDAQ: MAT) announced a new Hot Wheels® partnership with Ferrari,…

3 days ago · The collection will feature Ferrari's iconic models, including limited-edition models, RC versions, and the popular 1:64 scale die-casts, available globally for fans of all ages. The first product drop will happen in spring, with the exclusive pre-order for the first die-cast available on Mattel Creations .

Mattel makes sure to mention Ferrari's competition prowess, referring to it as "the most successful racing brand in the world" and citing it "winning more than 5,000 races across multiple ...

3 days ago · Mattel and Ferrari team up for a new Hot Wheels collection. First product release expected this spring, with more in 2025. Get the Real Story Behind Every Major Earnings Report What Happened: For ...

2 days ago · Previously, Ferrari has released the rights for models like the F40, 599X, and LaFerrari to Mattel; this launch, however, appears to focus on a broader picture of Maranello history.

2 days ago · Hot Wheels and Ferrari are gearing up to collaborate again for the first time in over a decade. Announced at the Nuremberg International Toy Fair, Mattel revealed exciting plans to release a full ...

3 days ago · Today at the Nuremberg International Toy Fair, Mattel, Inc. (NASDAQ: MAT) announced a new Hot Wheels ® partnership with Ferrari, the legendary luxury car manufacturer, to develop a full range of Hot Wheels products. As the first time in more than 10 years that Hot Wheels products will be adorned with the iconic Prancing Horse, the collection will deliver a wide range of Ferrari classics and ...